It’s Friday and the fashion collaborations are what the kids say #lit from ASAP rocky hitting the fashion game hard with his latest drop with acclaimed designer J.W. Anderson; from heavy-duty fur coats, track pants and a range of customized beanies to Marc Jacobs putting the 80s in Cruise collections from flamboyant crimps to MTV threads. However we are talking new faces and what it is like to test in London - From who delivers the most crisp snaps perfect for editorial to up-and-coming photographers best for street wear styling.
Jenna and
Karim join
Sam Travis - Two of our new faces here at
IMM have had the chance to collaborate with top London photographer
Sam Travis; working in the outdoors by derelict grey walls teamed with fresh
Basement Approved gear to dingy studio lighting and stools creating chic shots of both
Jenna and
Karim. Known for his taste in
Comme Des Garcons pieces and outdoor locations around London;
Sam Travis is a great photographer to collab with if looking for minimal, sun-soaked and French designer
Vetements galore shots. Check out why we are crushing on
Karim's close-ups and the snaps that prove
Jenna should of soooo won that crown #BNTM.
Robyn B keeps it summery - The girls knows how to rock
Do Nothing Clubs caps like a pro and photographer
Dean Martindale sure knew how to capture it! Oversized and overly perfect. Picture-perfect in Serotonin vintage, if you are a lover of 35mm and are part of the hashtag craze #filmisnotdead, then
Dean M is a well suited photographer for you. Using Muted shades and warm tones to capture the perfect head shots. Lover of London architecture? Girls in
Three Stripes and
Stussy? Then head over to his site to check out his most recent work featuring our girl
Robyn, IMM can’t get enough!
Back to basics - One photographer who has worked with
IMM for years has been the talented fashion and portrait photographer
Brian Rolfe. Our
IMM models have been part of projects for
Ripcurl and some have been lucky enough to have their first shoot in his studio - such as our girl
Lara. New to the books yet already making her mark on the London modelling scene; debuting tan lines, minimal make-up and distressed denim creating a relaxed
Calvin feel whilst in the studio with
Brian to keeping it fresh with London photographer
Hugo Knapp. If you're a lover of chic black and white editing, dewy skin portraits and lingerie x denim collaborations then check Brian's work
here.
Speaking of photographers we are so excited to see what our petite model
Anne got up to with Manc man
Matthew Comer; Creative director of
Off The Rails magazine - if you love a good
O-Mighty slogan tee, nude shots on balconies and whole lot of raunchy editorials then get subscribing as Issue 7, 8 and 9 will all be dropping super soon.
Anne and Matthew have done a fair share of work together from the
Public Desire summer campaign to being part of,
Off the Rails earliest work. We can't wait to see sparkles, vintage cars and a whole lot of booty - Check out the sneak peek below.