Whether you like your denim tight, ripped, white or with patches we can't get enough of male model Jake in the latest social campaign for Primark.
The leading high street brand known for shopping on a budget, have released there AW17 denim collection, 'go boyfriend' and no not that kind, but a pair of 501 Levi copies for £10 how can anyone complain?
Tattoos and ruffled hair, it's great to see this model back on the London scene - want to see more of Jake? Then click here to view his full model portfolio and polaroids.
