Part of a ‘how to’ post spree, we will be bringing you the top tips in how to break the industry, with help and advice from the IMM Agency Group! In part one we will be focusing on how to approach the modelling industry; the first thing to remember as an aspiring model is that modelling is a business – as a model you are your own business, it is your responsibility to project a great and professional image of yourself. As with any business it takes time, dedication and persistence in order to become a successful model and this is where we come in to offer direction in how to reach your end goal! To begin with you need to choose a market, a popular sector of modelling is commercial modelling. Commercial modelling is a huge industry that encompasses every kind of print and digital advertising; this can be magazines, billboards, advertisements etc. Commercial modelling is perfect for individuals that may not fit the high fashion type yet are able to represent products and attract the target market, persuading them to buy the product. If you feel this is a suitable market for you then you need to do your research and specifically look for agencies that specialize in commercial work, also you need to focus your research on agencies who are reputable, who they represent and their experience in the business. One successful and reliable agency being IMM Agency Group. A superior, London based modelling agency, we are devoted to new faces and have over thirty years’ experience in the industry concentrating on commercial, advertisement and fashion modelling. IMM are a major agency for commercial modelling, they also have a solid reputation due to being part of AMA (Association of Model Agents) the UKs only official governing body. Being part of the AMA means it’s the agents duty to manage each model’s career, so they are able to achieve their full potential; what more could you want from an agency, if you believe this is perfect for you then stay posted for our next hot tip in modelling.
Male Model Thomas Z, Gaschette Magazine
Male model Jordan, behind the scenes for Slaters
